This Privacy Policy explains how Appleandbramble ("we", "us", or "our"), the operator of appleandbramble.co.uk, collects, uses, stores, and protects your personal data when you visit our website. Appleandbramble.co.uk acts as the data controller for all personal information processed in connection with this site. By continuing to use appleandbramble.co.uk, you acknowledge that you have read and understood the practices described below. This policy was last updated in 2026 and applies to all users accessing our fortune casino review content from Great Britain and beyond.
Information We Collect
Information You Provide
- Contact form submissions: your name and email address when you reach out to our team.
- Newsletter sign-ups: your email address if you opt in to receive updates from appleandbramble.co.uk.
- Comments or feedback: any content you voluntarily submit through on-site feedback features.
- Survey responses: optional demographic or preference data you choose to share with us.
Information Collected Automatically
- IP address and approximate location: collected via server logs and analytics tools.
- Browser type and device information: including operating system, screen resolution, and browser version.
- Pages visited and navigation paths: to understand how users interact with our casino review content.
- Referral source: the URL or platform that directed you to appleandbramble.co.uk.
- Session duration and click data: gathered through analytics and affiliate tracking technologies.
Cookies We Use
Appleandbramble.co.uk uses cookies and similar tracking technologies to ensure the website functions correctly, to analyse visitor behaviour, and to support our affiliate partnerships with licensed casino operators. You can manage your cookie preferences at any time through your browser settings or our on-site consent tool.
| Cookie Type | Purpose | Retention |
|---|---|---|
| Essential | Enables core site functionality, security, and session management. These cookies cannot be disabled. | Session / up to 1 year |
| Analytics | Collects anonymised data on page views and user journeys via tools such as Google Analytics to help us improve our content. | Up to 26 months |
| Affiliate / Marketing | Tracks clicks on casino operator links so that appleandbramble.co.uk can attribute referrals and receive commission from licensed partners. | Up to 90 days |
| Preferences | Remembers your cookie consent choices and display preferences (e.g. region, language settings) across visits. | Up to 12 months |
| Social Media | Set by embedded social sharing buttons; may allow third-party platforms to track your activity if you are logged in to those services. | Varies by provider |
How We Use Your Data
- To deliver and maintain the appleandbramble.co.uk website and its fortune casino review content.
- To respond to enquiries and support requests submitted through our contact channels.
- To send newsletters or promotional updates where you have provided explicit consent.
- To analyse site traffic and user behaviour so we can improve the quality and relevance of our reviews.
- To track affiliate referrals to licensed casino operators in accordance with our commercial agreements.
- To comply with applicable legal obligations under UK law and regulatory guidance from the ICO.
- To detect, prevent, and address fraudulent or abusive activity on our platform.
Legal Bases for Processing
Appleandbramble.co.uk processes personal data in accordance with the UK GDPR and the Data Protection Act 2018. Where we rely on your consent — for example, for analytics cookies or newsletter sign-ups — you may withdraw that consent at any time without affecting the lawfulness of prior processing. For activities such as operating our website, responding to enquiries, and managing affiliate relationships, we rely on our legitimate interests as a publisher of casino review content, having balanced those interests against your rights and freedoms. In limited circumstances, processing may be necessary to comply with a legal obligation to which appleandbramble.co.uk is subject.
Third Parties & Affiliate Links
Appleandbramble.co.uk contains links to third-party casino operators and gaming platforms that are independently licensed and regulated, including under licences issued by the UK Gambling Commission. When you click an affiliate link and visit an operator's site, that operator's own privacy policy governs the data they collect — appleandbramble.co.uk is not responsible for third-party data practices. We also work with analytics providers (such as Google Analytics) and advertising technology partners who may set cookies or receive data as described above. We take reasonable steps to ensure our partners operate to acceptable data protection standards, but we encourage you to review their privacy policies directly.
Your Privacy Rights
- Right of Access: you may request a copy of the personal data appleandbramble.co.uk holds about you.
- Right to Rectification: you may ask us to correct inaccurate or incomplete personal information.
- Right to Erasure: you may request deletion of your personal data where there is no compelling reason for us to continue processing it.
- Right to Data Portability: where processing is based on consent or contract, you may request your data in a structured, machine-readable format.
- Right to Object: you may object to processing carried out on the basis of legitimate interests, including profiling for direct marketing purposes.
- Right to Restrict Processing: you may ask us to pause processing of your data in certain circumstances, such as while a complaint is investigated.
- Right to Withdraw Consent: where consent is the legal basis, you can withdraw it at any time via our cookie tool or by contacting us directly.
- To exercise any of these rights, please contact us using the details in the Contact section below. We will respond within 30 days in line with UK GDPR requirements. You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.
Data Security & Retention
Appleandbramble.co.uk implements appropriate technical and organisational measures to protect your personal data against unauthorised access, accidental loss, alteration, or disclosure. These include encrypted data transmission (HTTPS), restricted staff access, and regular security reviews. We retain personal data only for as long as necessary to fulfil the purposes outlined in this policy. Contact form data is retained for up to 24 months; newsletter subscription data is held until you unsubscribe; analytics data is retained in line with our third-party providers' default retention periods. When data is no longer required, it is securely deleted or anonymised.
Contact
If you have any questions,